30-second summary: Relying on pay-per-click (PPC) advertising for short-term gains and neglecting organic marketing will prove ineffective Before pumping any…
Browsing: PPC
30-second summary: The PPC world is ever-changing. Today’s trends may not be in the picture tomorrow People will start focusing…
30-second summary: Google networks can be tricky when deciding which ones are best for your goals and budget Three tips…
30-second summary: Make no mistake, Google Shopping is still mostly a paid PPC channel, but you can also enjoy its…
30-second summary: In 2020, majority of the 181.7 billion US dollar revenues came from advertising through Google Sites or its…
30-second summary: Confused users don’t spend money Your search marketing needs to thread in your brand’s messaging, targeting, design, and…
30-second summary: There are many factors that affect your AdSense performance right from content quality, ad placements, media selection, and…
30-second summary: Automation is a hot topic within digital marketing, and Google has more options than ever before for search…
30-second summary: Digital marketers experience a potential ROI tunnel vision when it comes to search advertising Seriously, do you need…